Privacy Policy for Metric Armor

**Effective Date:** 2025-10-07

Your privacy is critically important to us. This Privacy Policy describes how Metric Armor ("we," "us," or "our") collects, uses, and discloses information when you use our AI-driven analytics service for YouTube creators (the "Service"). By using the Service, you agree to the collection and use of information in accordance with this Policy.

1. Information We Collect

1.1. Information You Provide to Us:

  • Account Information: When you register for the Service, we collect your name, email address, and any other information you provide during the signup process (e.g., Google profile information if you sign up via Google).
  • Payment Information: If you subscribe to a paid plan, we collect payment information such as your credit card number, billing address, and other financial details. This information is processed by our third-party payment processor (e.g., Razorpay) and is not stored directly on our servers.
  • Communications: When you communicate with us (e.g., via email for customer support), we collect the content of your communications and any information you choose to provide.

1.2. Information We Collect Through Google APIs (YouTube Data):

When you connect your YouTube channel to Metric Armor via Google OAuth, we collect certain data from your YouTube account using the YouTube Data API and YouTube Analytics API. Our use of this information adheres to the YouTube API Services Terms of Service, including the Google API Services User Data Policy.

The specific data we access may include:

  • Channel Information: Channel ID, channel name, profile picture, subscriber count, total views, monetization status.
  • Video Data: Video titles, descriptions, tags, categories, publication dates, view counts, likes, dislikes, comments.
  • Analytics Data: Watch time, audience retention, traffic sources, audience demographics (anonymized), geographic performance, device type.
  • Content Management Data: (If specifically authorized for advanced features) Information related to playlists, comments, live streams.

**We only request the minimum necessary permissions to provide our Service.** You can revoke Metric Armor's access to your data at any time via the Google security settings page.

1.3. Information We Collect Automatically:

  • Usage Data: Information about how you access and use the Service, such as the pages you visit, the features you use, and the time and date of your use.
  • Log Data: Our servers automatically record information that your browser sends whenever you visit a website. This log data may include your IP address, browser type and settings, and the date and time of your request.
  • Cookies and Tracking Technologies: We use cookies and similar tracking technologies to track the activity on our Service and hold certain information to improve your experience.

2. How We Use Your Information

We use the collected information for various purposes, including:

  • To provide and maintain the Service, including monitoring its usage.
  • To personalize your experience and provide tailored AI-driven insights, recommendations, and growth forecasts for your YouTube channel.
  • To process your subscriptions and payments.
  • To communicate with you, including sending service updates, security alerts, and support messages.
  • To improve, test, and monitor the effectiveness of our Service.
  • To detect, prevent, and address technical issues or fraudulent activity.
  • To fulfill our legal obligations and enforce our agreements.

**We do not use your YouTube data to serve targeted advertisements.**

3. How We Share Your Information

We may share your information in the following situations:

  • With Service Providers: We may share your information with third-party vendors to perform services on our behalf (e.g., hosting, payment processing, analytics, customer support). These service providers are bound by confidentiality obligations and are not permitted to use your information for any purpose other than providing services to us.
  • For Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
  • For Legal Reasons: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
  • With Your Consent: We may disclose your personal information for any other purpose with your consent.

**We do not sell your personal data or YouTube data to third parties.**

4. Data Security

The security of your data is important to us. We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, use, alteration, and disclosure. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee its absolute security.

5. Data Retention

We retain your personal data and YouTube data only for as long as is necessary for the purposes set out in this Privacy Policy, or as required by law.

6. Your Data Protection Rights

Depending on your location, you may have the following data protection rights:

  • The right to access, update, or delete the information we have on you.
  • The right to rectify any inaccurate information.
  • The right to object to our processing of your personal data.
  • The right to request that we restrict the processing of your personal data.
  • The right to data portability.
  • The right to withdraw consent.

To exercise any of these rights, please contact us at support@metricarmor.com.

7. Links to Other Websites

Our Service may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third-party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

8. Children's Privacy

Our Service is not intended for individuals under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from children without verification of parental consent, we take steps to remove that information from our servers.

9. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top. You are advised to review this Privacy Policy periodically for any changes.

10. Contact Us

If you have any questions about this Privacy Policy, please contact us: